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Q.1
__________ is a program that you can run from the DOS prompt in the Windows operating system in order to check the connection between your client and the server.
Ping
Telnet
Tracert
SSL
Q.2
Which of the following is an example of a portal?
Amazon
eBay
Yahoo
Face book
Q.3
Digital products are best suited for B2C e‐commerce because they:
Are commodity like products
Can be mass‐customized and personalized
Can be delivered at the time of purchase
All of the above
Q.4
Which term represents a count of the number of people who visit one site, click on an ad, and are taken to the site of the advertiser?
Affiliate programs
Click‐through
Spam
All of the above
Q.5
A perfect market is one in which __________.
One firm develops an advantage based on a factor of production that other firms cannot purchase
One participant in the market has more resources than the others
there are no competitive advantages or asymmetries because all firms have equal access to all the factors to production
competition is at a minimum, as each niche market within an industry is served by the company with the greatest competitive advantage
Q.6
What is the percentage of customers who visit a Web site and actually buy something called?
Affiliate programs
Click‐through
Spam
Conversion rate
Q.7
All of the following are technologies used to gather information about you online except ______.
spy ware
cookies
Gmail
anonymizers
Q.8
In which website Global Easy Buy is facilitated?
Ebay.com
Amazon.com
Yepme.com
None of these
Q.9
A _________ is the set of planned activities designed to result in a profit in a marketplace.
business model
profit model
business plan
revenue model
Q.10
All of the following are major B2C business models except ______.
content provider
industry consortium
transaction broker
service provider
Q.11
The solution for all business needs is.
EDI
ERP
SCM
None of the above
Q.12
The _________ business model involves an independently owned vertical digital marketplace for direct inputs.
e-distributor
exchange
e-procurement
private industrial network
Q.13
Which segment do eBay, Amazon.com belong?
B2Bs
B2Cs
C2Bs
C2Cs
Q.14
The idealistic market envisioned at the outset of the development of e-commerce is called a ______.
Bailey market
Baxter market
Bergman market
Bertrand market
Q.15
Which one is the third party payment providers who offer digital wallets for E‐merchants?
Oxicash
PayMate
PayPass
All the above
Q.16
The per-product price consumers are willing to pay for a bundle ____________ as the number of goods in the bundle increases.
decreases
increases
varies from product to product
stays the same
Q.17
Which factor determines who has the right to access different types of IT systems and information?
Availability
Accessibility
Reliability
Scalability
Q.18
What is a separate and fully equipped facility where the company can move immediately after the disaster and resume business?
Disaster recovery plan
Hot site
Cold site
Disaster recovery cost curve
Q.19
Which of the following market entry strategies are the most common for existing firms?
first mover
fast follower
brand extender
alliances
Q.20
The best products to sell in B2C e‐commerce are:
Small products
Digital products
Specialty products
Fresh products
Q.21
Which of the following is not a key element of a business model?
value proposition
competitive advantage
market strategy
universal standards
Q.22
All of the following are techniques B2C e‐commerce companies use to attract customers, except:
Registering with search engines
Viral marketing
Online ads
Virtual marketing
Q.23
Compared to Internet users, the number of cell phone subscribers is _________.
about the same
slightly fewer
much fewer
much larger
Q.24
Which type of e‐commerce focuses on consumers dealing with each other?
B2B
B2C
C2B
C2C
Q.25
The primary source of financing during the early years of e-commerce was _______.
bank loans
large retail firms
venture capital funds
initial public offerings
Q.26
Which segment is eBay an example?
B2B
C2B
C2C
None of the above
Q.27
Which one of the following is not one of the major types of e-commerce?
C2B
B2C
B2B
C2C
Q.28
Which of the following is part of the four main types for e‐commerce?
B2B
B2C
C2B
All of the above
Q.29
Creating multiple versions of information goods and selling essentially the same product to different market segments at different prices is called__________.
versioning
bundling
transactive content
price discrimination
Q.30
Which factor ensures your IT systems are functioning correctly and providing accurate information?
Availability
Accessibility
Reliability
Scalability
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