Q.1
Which is keeping someone on your website and encouraging them to come back?
  • Make a website things to do a website interactive such as quizzes, downloads, etc
  • a lot of text to read
  • Make it difficult to locate
  • Pack a lot of graphics and photos
Q.2
The possibility of website visitors following through on contacting you is
  • Offer a 1-800-#
  • Tell them to call you
  • ”take away” with your contact information
  • Offer testimonials
Q.3
The possibility of website visitors following through on contacting you is
  • Offer a 1-800-#
  • Tell them to call you
  • ”take away” with your contact information
  • Offer testimonials
Q.4
The best way to make money “while you sleep”?
  • up good marketing ideas by dreaming
  • Selling stuff
  • Having products on your website
  • spouse who works the night shift
Q.5
The best way to make money “while you sleep”?
  • up good marketing ideas by dreaming
  • Selling stuff
  • Having products on your website
  • spouse who works the night shift
Q.6
Is it most ideal to send a press release?
  • when there is “big news” happening
  • around the holidays
  • news seems to be slow
  • Tuesday through Thursday for newsworthy
Q.7
Is it most ideal to send a press release?
  • when there is “big news” happening
  • around the holidays
  • news seems to be slow
  • Tuesday through Thursday for newsworthy
Q.8
What is the correct way of describing XML data?
  • XML uses a DTD to describe data
  • XML uses a description node to describe data
  • XML uses XSL to describe the data
  • XML uses a validator to describe the data
Q.9
Output of XML document can be viewed in a
  • Word Processor
  • Web browser
  • Notepad
  • None of the above
Q.10
Choose the correct HTML tag to make the text bold?
  • Both A) and C)
Q.11
Which of the following is an attribute of tag?
  • SRC
  • LINK
  • CELLPADDING
  • BOLD
Q.12
What is the correct syntax in HTML for creating a link on a webpage?
  • < A HREF = “ghumti.html”>
Q.13
In marketing theory, every contribution from the supply chain adds________ to the product
  • value
  • cost
  • convience
  • ingredients
Q.14
In marketing theory, every contribution from the supply chain adds________ to the product
  • value
  • cost
  • convience
  • ingredients
Q.15
A cluster of complementary goods and services across diverse set of industries iscalled as
  • market place
  • meta market
  • market space
  • resource market
Q.16
______________ technology is changing the way consumers relate to products andmarkets.
  • Information
  • New
  • Digital
  • Cyber
Q.17
______________ technology is changing the way consumers relate to products andmarkets.
  • Information
  • New
  • Digital
  • Cyber
Q.18
A cluster of complementary goods and services across diverse set of industries iscalled as
  • market place
  • meta market
  • market space
  • resource market
Q.19
Creating and securing a brand name in the physical world requires extensivemarketing. ______________.
  • Research
  • strategy
  • effort
  • media
Q.20
Creating and securing a brand name in the physical world requires extensivemarketing. ______________.
  • Research
  • strategy
  • effort
  • media
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