Q.1
This social media channel is the most oversaturated and is in decline.
  • Twitter
  • Facebook
Q.2
This is a social media channel for business professionals who typical have higher than average incomes.
  • LinkedIn
  • Reddit
Q.3
This social media channel is predominately male and consists of user-moderated discussions about specific issues or ideas.
  • Instagram
  • Reddit
Q.4
Video usage and popularity is on the decline on most social media platforms.
  • True
  • False
Q.5
Video is the preferred media for millennials (18-33).
  • True
  • False
Q.6
Social media marketing prevents the entrepreneur from reaching a well-defined target audience.
  • True
  • False
Q.7
The use of social media has been on the decline each year.
  • True
  • False
Q.8
There are billions of active social media users in the world.
  • True
  • False
Q.9
What is meant by Brand Management?
  • a. Managing the marketing staff
  • b. Management of the marketing budget
  • c. The company executive management team
Q.10
What methods of social network marketing should a company always use?
  • a. Blogging the only
  • b. Twitter, Blogs, Facebook
  • c. YouTube
  • d. Depends on the company, their product, their audience
Q.11
Facebook Places is targeted at large brands and companies with big budgets.
  • true
  • false
Q.12
You've created a lot of promotions and deals, and advertised them on Facebook. However, few people are taking them up. What's the most likely reason?
  • Your brand is still new and unrecognized
  • You used "automatic" placements for your ads
  • Your target audience is specific and precise
  • You spent too much on your ads
Q.13
Which type of content works best on your Instagram Account?
  • Helpful how to guides that may stretch to 1,000 words in length
  • Attractive image + tips that are 60 seconds (or shorter)
  • SEO keyword optimized titles and descriptions
  • Product features and prices as well as discounts
  • A summary of your company's awards and achievements
Q.14
The recent COVID-virus is grabbing the news everywhere. Which is the worst tactic to ride on this trend?
  • Share helpful content to show that your brand cares
  • Provide a bulk discount for mass purchases
  • Encourage shoppers to stay at home and keep themselves safe
  • Share a story of how your staff is helping to prevent the spread of the disease
Q.15
You intend to start a YouTube video series offering helpful tips related to your category (eg beauty care). Which marketing goal should you focus on?
  • Improve sales for your brand
  • Generate more virality
  • Educate and engage your subscribers
  • Promote your company's leadership
  • Advertise your products
Q.16
Which of these do not belong to a Customer Avatar?
  • Demographics
  • Psychographics
  • Online Behaviours
  • Company pain points
  • Purchase patterns
Q.17
Which 2 content types works better on LinkedIn than Facebook?
  • Video posts
  • Memes and Parodies
  • Articles & Pure text content
  • Photographs & Articles
Q.18
Which of these 2 strategies can help your social media content go viral?
  • News-jacking of breaking news item
  • Strongly emotional content
  • Generous discounts
  • Celebrating your company's achievements
  • Both A & B
Q.19
Menurut situs we are social ada sekitarjt pengguna internet di Indonesia, berdasarkan total populasi penduduk indonesia berapa persen kah pengguna internet di Indonesia?
  • 50%
  • 54%
  • 64%
  • 74%
  • 84%
Q.20
Dalam filmora go di android untuk memulai project movie maker baru adalah dengan menggunakan
  • Create New Video
  • My Save project
  • My previous project
  • My Previous Video
  • My video new
0 h : 0 m : 1 s