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Q.1
This social media channel is the most oversaturated and is in decline.
Twitter
Facebook
Q.2
This is a social media channel for business professionals who typical have higher than average incomes.
LinkedIn
Reddit
Q.3
This social media channel is predominately male and consists of user-moderated discussions about specific issues or ideas.
Instagram
Reddit
Q.4
Video usage and popularity is on the decline on most social media platforms.
True
False
Q.5
Video is the preferred media for millennials (18-33).
True
False
Q.6
Social media marketing prevents the entrepreneur from reaching a well-defined target audience.
True
False
Q.7
The use of social media has been on the decline each year.
True
False
Q.8
There are billions of active social media users in the world.
True
False
Q.9
What is meant by Brand Management?
a. Managing the marketing staff
b. Management of the marketing budget
c. The company executive management team
Q.10
What methods of social network marketing should a company always use?
a. Blogging the only
b. Twitter, Blogs, Facebook
c. YouTube
d. Depends on the company, their product, their audience
Q.11
Facebook Places is targeted at large brands and companies with big budgets.
true
false
Q.12
You've created a lot of promotions and deals, and advertised them on Facebook. However, few people are taking them up. What's the most likely reason?
Your brand is still new and unrecognized
You used "automatic" placements for your ads
Your target audience is specific and precise
You spent too much on your ads
Q.13
Which type of content works best on your Instagram Account?
Helpful how to guides that may stretch to 1,000 words in length
Attractive image + tips that are 60 seconds (or shorter)
SEO keyword optimized titles and descriptions
Product features and prices as well as discounts
A summary of your company's awards and achievements
Q.14
The recent COVID-virus is grabbing the news everywhere. Which is the worst tactic to ride on this trend?
Share helpful content to show that your brand cares
Provide a bulk discount for mass purchases
Encourage shoppers to stay at home and keep themselves safe
Share a story of how your staff is helping to prevent the spread of the disease
Q.15
You intend to start a YouTube video series offering helpful tips related to your category (eg beauty care). Which marketing goal should you focus on?
Improve sales for your brand
Generate more virality
Educate and engage your subscribers
Promote your company's leadership
Advertise your products
Q.16
Which of these do not belong to a Customer Avatar?
Demographics
Psychographics
Online Behaviours
Company pain points
Purchase patterns
Q.17
Which 2 content types works better on LinkedIn than Facebook?
Video posts
Memes and Parodies
Articles & Pure text content
Photographs & Articles
Q.18
Which of these 2 strategies can help your social media content go viral?
News-jacking of breaking news item
Strongly emotional content
Generous discounts
Celebrating your company's achievements
Both A & B
Q.19
Menurut situs we are social ada sekitarjt pengguna internet di Indonesia, berdasarkan total populasi penduduk indonesia berapa persen kah pengguna internet di Indonesia?
50%
54%
64%
74%
84%
Q.20
Dalam filmora go di android untuk memulai project movie maker baru adalah dengan menggunakan
Create New Video
My Save project
My previous project
My Previous Video
My video new
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