Q.1
An approach to website design with the emphasis on converting visitors to outcomes required by the owner is referred to as:
  • a) Web usability
  • b) Persuasion
  • c) Web accessibility
  • d) None of the mentioned
Q.2
A method of modelling and describing user tasks for an interactive application is referred to as:
  • a) Customer journey
  • b) Primary persona
  • c) Use case
  • d) Web design persona
Q.3
Information architecture influences:
  • a) Answer choice
  • b) Site structure
  • c) Labeling
  • d) Navigation design
Q.4
Also known as schematics, a way of illustrating the layout of an individual webpage is a:
  • a) Wireframe
  • b) Sitemap
  • c) Card sorting
  • d) Blueprint
Q.5
A graphical or text depiction of the relationship between different groups of content on a website is referred to as a:
  • a) Wireframe
  • b) Blueprint
  • c) Sitemap
  • d) Card sorting
Q.6
Blueprints are intended to:
  • a) Prototype of the screen layout showing navigation and main design elements
  • b) Show the grouping of pages and user journeys
  • c) Indicate the structure of a site during site design and as a user feature
  • d) Prototype typical customer journeys or clickstreams through a website
Q.7
Storyboards are intended to:
  • a) Indicate the structure of a site during site design and as a user feature
  • b) Prototype of the screen layout showing navigation and main design elements
  • c) Integrate consistently available components on the webpage (e.g. navigation, search boxes)
  • d) Prototype typical customer journeys or click streams through a website
Q.8
Which of the following occupies boot record of hard and floppy disks and activated during computer startup?
  • a) Worm
  • b) Boot sector virus
  • c) Macro virus
  • d) Virus
Q.9
A graphical or text depiction of the relationship between different groups of content on a website is a:
  • a) Page template
  • b) Wireframe
  • c) Site map
  • d) Cascading style sheet (CSS)
Q.10
Which of the following is a description of information organization schemes?
  • a) Minimising the number of clicks needed to access relevant content
  • b) Providing an overall design to a site consistent with the positioning of the products and services
  • c) The menu options chosen to group and categorize information
  • d) Providing specific content and services appropriate to different audience members
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