Q.1
How many cells are in a SWOT matrix?
Q.2
Which of the following is not a recognized element of corporate strategy?
Q.3
__________ refers to the purposes an organization strives to achieve
Q.4
__________ strategy may require a firm to redefine its business and may involve divestment of a major product line or an SBU, abandon some markets or reduce its functions
Q.5
Which of the following statements is false? Formal strategic planning
Q.6
Corporate governance is concerned with:
Q.7
The slowest way to grow a business is likely to be through:
Q.8
Which of the following statements best describes the concept of strategic awareness?
Q.9
When does horizontal integration occur?
Q.10
Divestment is what kind of strategy?
Q.11
Analysing the ext environment and the organisations resources are part of the:
Q.12
Which of the following is not one of Porters five competitive forces?
Q.13
Which would be classified as a stakeholder?
Q.14
an organisation increases its sales through greater marketing efforts, and expands its workforce and production capacity to cope with the increase in demand for its product, it is following a growth strategy in which growth is achieved through:
Q.15
the sketch of the BCG matrix, what is the label of the vertical axis?
Q.16
What is the purpose of an activity map?
Q.17
__________ strategy is often considered as entrepreneurial strategy where firm develops and introduce new products and markets or penetrate markets to build share
Q.18
The value chain is subdivided into two main headings. These are primary activities and:
Q.19
A joint venture can be defined as:
Q.20
___________ are short-term milestones or benchmarks that organizations must achieve in order for longer term objectives are to be reached
Q.21
What is the recommended length of an effective mission statement?
Q.22
Which type of strategies are of particular importance to global companies?
Q.23
Sustained survival implies
Q.24
In which of the following scenarios is a joint venture likely to be more attractive than acquisition?
Q.25
McDonalds is deciding whether to expand into manufacturing kitchen equipment in China. At what level is this decision likely to be made?
Q.26
Strategic business units
Q.27
Marketing current products with possible modifications and range increases is also known as what?
Q.28
According to the BCG matrixSBU comprising products in an attractive industry but representing little market share would be referred to as:
Q.29
A company offers unique products that are widely valued by customers, it is likely to follow a:
Q.30
Industry/sector benchmarking compares:
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